Logo & Identity Design

I design distinctive, versatile logos that form the foundation of cohesive brand systems. Each identity is crafted to be recognisable, scalable, and adaptable across digital and physical touchpoints.

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Role: Lead Brand & UX Designer

Scope: Logo design, brand identity, visual systems, guidelines

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What I did

• Designed logos across a range of industries, from e-learning to lifestyle brands

• Developed visual identities aligned with brand positioning and audience

• Ensured scalability across digital platforms, print, and merchandise

• Created supporting visual systems including typography, colour, and iconography

 

Outcome

• Delivered cohesive and recognisable brand identities

• Enabled consistent brand application across multiple channels

• Supported product and marketing teams with flexible design assets